HANDCRAFTED

Small-batch musky lures with a sound fish can’t ignore.

Every lure is handcrafted in small batches with one obsession: a deliberate mix of sound and water movement that turns follows into commits.

FAMILY OPERATED

Iggy Baits is a family operation—Ashley, Iggy, and our 13-year-old son. He’s part of the process, part of the standards, and part of why we care so much about what we put our name on.

VETERAN-OWNED

Iggy proudly served in the Marine Corp and seeks to support + connect with his fellow veterans thought various opportunites.